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All-in-One Guide to Facebook Remarketing Ads [+Examples]

This blog post was originally contributed by Ondřej Mrštný, a Client Solutions Manager at Httpool. So you’ve done it. You’ve worked hard, found your niche, chosen your products, and built your online store. You have done everything in your power to bring people to the online store and make it as easy as possible for […]

X-Cart 5.4.1 Released: New Sales Opportunities & Improved Design

Everyone could use a bit of a celebration right about now, so let’s welcome the newest version of X-Cart! Due to COVID-19, even the most established bricks and mortar retailers have been forced into eCommerce. This skyrocketing interest in online selling has dramatically increased competition in many eCommerce industries. As an X-Cart customer, you’ve always […]

SEO for Beginners, part 3: How to Create Product Descriptions That Search Engines Will Love

All the technical details of the product description process is bound to meet the harsh reality of massive content requirements, budget restrictions and deadlines. Who would bother correcting the meta tags and keywords, right? The devil is in these details though and if your web store is dependent of Google you should really implement these additional steps in your content editing tasks.

The Simple Way To Start Your Online Store

Everyone is aware of what is going on in the world right now: Coronavirus has changed our lives, the way we do business, and consumer shopping behaviors. There are some companies who have been able to switch to remote-work models. Others have shut down temporarily. Businesses are now looking for new and different opportunities to […]

SEO for Beginners, part 2: How To Optimize Your Store Content

In the last post in X-Cart blog I was helping you take first steps in the eCommerce SEO. We've discussed a few basic and important tips that will help you improve your store's visibility. One of them was optimizing every bit of content that appears on your website. Indeed, content optimization is one of the biggest factors when it comes to SEO tactics. That's why today's post will be just about creating content that is both user and search engine friendly.

SEO for Beginners, part 1: First Steps in Making Your Store Visible to Search Engines

Nowadays it is just not enough to put an online business live and wait for visitors and (hopefully) customers to come. Any shop owner should take care of the visibility of his business from the very start. I know that for most people the search engine optimization (SEO) term sounds technical, professional and rather out-of-reach. Indeed SEO is a pretty analytical and complex subject, but it doesn't mean that you can't learn the basics and optimize your store on your own...

Mobile Commerce 101: Advantages, Disadvantages, Stats [+Examples]

Bringing online stores to the mobile world in the form of apps has turned the concept of shopping in a completely new direction. Buyers can easily browse through thousands of products, compare prices, share favorites with friends, and so much more — all straight from their mobiles. Online merchants also feel quite at home with […]

The 9 Best Social Media Management Tools for 2020

By now, you probably know the importance of social networks in your marketing mix, but do you have a true social media strategy? Not “I post when I can,” but a strategy based on a solid content plan that encompasses scheduling posts to get the most visibility possible, monitoring social media accounts, and engaging with your followers. Read on for nine of my favorite social media management tools for 2020. You’re sure to find a few gems that make your business’s social media efforts less stressful and more effective.

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